Automated restaurant marketing that starts with the booking
Kolshi connects your booking page, guest list, menu and campaigns, so the repeat work of restaurant marketing runs on its own: tracking where guests came from, remembering them, and selling more while they order.
What is restaurant marketing automation?
Restaurant marketing automation is software that does repeat marketing jobs without staff doing them by hand. It records where each guest came from, builds a guest list from every booking, sends the right message at the right time and adjusts what guests see on the menu. It works best when bookings, guests and the menu sit in one system, because each automation needs data from the others.
What Kolshi automates
- Every booking tagged with its source: Google, Instagram, a creator or an ad
- A guest profile built from every booking, with visits, notes and preferences
- Add-ons suggested on every dish in the digital menu
- Breakfast, lunch, dinner and happy hour menus switched on time
- Sold-out dishes taken off the menu
- Position tests that keep the dish layout that sells more
- Monthly menu suggestions for the chef
- Reports of covers, bookings by source and no-shows
- Google and Meta ad campaigns for quiet nights and events
- Local food creators, each with a tracked booking link
- Google profile kept current, with a working "Book a table" button
- A monthly review of what each campaign brought
- Win-back messages to guests who haven't returned
- Birthday and anniversary messages
- Thank-you messages with a review request
- Loyalty rewards tied to real visits
- Bookings matched to the bill through your POS
Five automations to set up first
In this order, because each one gives the next the data it needs.
Track every source
Give each ad, creator post and profile its own booking link. Without this, nothing else can be measured.
Build the guest list
Let every booking create or update a guest profile, so regulars and lapsed guests become visible.
Sell inside the menu
Suggest one add-on per dish and switch menus by time, so each guest who arrives spends a little more.
Fill quiet nights
Use the booking report to find weak nights, then point ads and creators at those times.
Bring guests back
Message guests who haven't returned after a set number of days. In Kolshi this is coming soon.
Questions about restaurant marketing automation
What can a restaurant automate in its marketing?
Tracking where bookings come from, building a guest list from every booking, switching menus by time of day, suggesting add-ons on dishes, hiding sold-out dishes, reporting results and, with messaging, inviting lapsed guests back.
Do I need a marketing team to use it?
No. Kolshi sets up the booking page, menu and tracking for you, and Kolshi Growth can run the ads and creator campaigns.
Does Kolshi send WhatsApp or email messages to guests?
Not yet. Automatic win-back, birthday and thank-you messages are coming soon. Today Kolshi tracks bookings, builds guest profiles and runs the menu automations.
How is this different from a restaurant marketing agency?
An agency runs campaigns. Automation keeps working between campaigns: every booking is tracked and every guest is remembered. Kolshi gives you both in one place.
Is guest data used for marketing without consent?
No. Kolshi keeps your guest list private to your team and does not message guests on its own. Messages will only go to guests who have agreed to receive them.